Amazon PPC Management Services

Scale Sales. Lower ACOS. Maximize Profit.

AMC's Amazon PPC Management Services

AMC is a full-service Amazon PPC Agency helping Health, Wellness, Supplement, and CPG brands grow faster through strategic Amazon PPC Management and Amazon Advertising Management.

We optimize every part of your advertising funnel—from Sponsored Products, Sponsored Brands, Sponsored Display, and Amazon Video Ads—so you can increase sales while improving profitability.

✅ Dedicated Senior Ads Manager
✅ Weekly Campaign Optimization
ACOS & TACOS Optimization
Sponsored Products, Sponsored Brands, Sponsored Display & Video Ads
✅ Growth-Based Pricing

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Trusted by Brands from Startup to $100M+

We've helped hundreds of brands launch, scale, and improve profitability on Amazon. Whether you're struggling with high ACOS (Advertising Cost of Sales), stagnant sales, inefficient ad spend, or scaling challenges, our team develops a customized Amazon PPC strategy built around your goals.

Our approach focuses on sustainable growth—not simply spending more money.

"Within 4 months they scaled our business to $1,000,000 in sales."

— Brian White, CoRevival

What's Included in Our Amazon PPC Management Service

Sponsored Products Management

Sponsored Products are the foundation of most successful Amazon advertising strategies.

We build, manage, and optimize campaigns designed to increase visibility, improve conversion rates, and drive profitable growth.

Included:

  • Keyword Research

  • Competitor Analysis

  • Campaign Creation

  • Bid Optimization

  • Search Term Mining

  • Negative Keyword Management

  • Product Targeting

  • Placement Optimization

  • Budget Management

Sponsored Brands Management

Build awareness, dominate search results, and drive more branded searches.

Our team creates and optimizes Sponsored Brands campaigns designed to increase market share and improve brand visibility.

Included:

  • Sponsored Brand Campaign Setup

  • Headline Optimization

  • Brand Store Integration

  • Audience Expansion

  • Keyword Segmentation

  • Creative Testing

Sponsored Display Advertising

Reach shoppers throughout their buying journey.

Sponsored Display campaigns help brands retarget visitors, defend market share, and capture competitors' traffic.

Included:

  • Retargeting Campaigns

  • Competitor Product Targeting

  • Audience Targeting

  • Remarketing Strategies

  • Display Optimization

Amazon Video Ads

Video is one of the most powerful advertising formats on Amazon.

Our team develops high-performing Amazon Video Ads strategies that increase engagement and conversion rates while lowering acquisition costs.

Included:

  • Sponsored Brand Video Campaigns

  • Creative Recommendations

  • Audience Targeting

  • Placement Optimization

  • Performance Analysis

Our PPC Optimization Process

Step 1: Account Audit

We begin with a comprehensive review of your account, campaigns, products, and competitive landscape.

We Analyze:

  • ACOS

  • TACOS

  • Conversion Rate

  • Click Through Rate

  • Search Term Performance

  • Profitability

  • Organic Rank

  • Market Share

Step 2: Strategic Campaign Structure

We build a scalable campaign structure designed to improve visibility while maintaining profitability.

This includes:

  • Brand Defense Campaigns

  • Competitor Campaigns

  • Keyword Campaigns

  • Product Targeting Campaigns

  • Launch Campaigns

  • Retargeting Campaigns

Step 3: Weekly Optimization

Our team continuously monitors and optimizes campaigns.

Ongoing Actions:

  • Bid Adjustments

  • Budget Allocation

  • Search Term Harvesting

  • Negative Keyword Updates

  • Placement Optimization

  • New Campaign Testing

  • Performance Reviews

ACOS vs TACOS: Why Both Matter

Many agencies focus only on ACOS.

We focus on both ACOS and TACOS.

ACOS (Advertising Cost of Sale)

Measures advertising efficiency.

Formula:

Ad Spend ÷ Ad Sales

TACOS (Total Advertising Cost of Sale)

Measures how advertising impacts total business growth.

Formula:

Ad Spend ÷ Total Revenue

A lower TACOS often indicates stronger organic growth and healthier long-term performance.

Our goal isn't simply reducing ACOS—it's maximizing profitable growth.

Amazon PPC Case Studies

Bearback: Sales Up 20%, ACOS Down 15%

When Bearback partnered with AMC, the goal was simple: improve advertising efficiency while continuing to grow sales.

After taking over account management in October, our team restructured campaigns, optimized bids, refined keyword targeting, and improved overall account efficiency.

Within the first month:

  • Sales increased by 20%

  • ACOS decreased by 15%

  • CPC decreased by 34%

  • Sponsored placement campaigns delivered stronger performance across key products

This case study demonstrates how strategic PPC optimization can improve profitability without sacrificing growth.

Innovet Pet: 2X Sales Growth in 3 Months While Maintaining ACOS

Innovet was already generating consistent sales on Amazon but lacked the internal resources to actively manage and optimize their advertising campaigns.

AMC took over PPC management and implemented a comprehensive optimization strategy focused on scaling traffic while maintaining efficiency.

Results after the first few months included:

  • 2X increase in sales

  • Significant growth in impressions and visibility

  • Improved campaign structure and keyword coverage

  • ACOS maintained while revenue scaled

By continuously optimizing bids, search terms, placements, and campaign segmentation, we helped Innovet unlock additional growth without sacrificing profitability.

Client Goal: Scale Amazon sales while maintaining advertising efficiency.

Outcome: 2X sales growth in just 3 months.

Product Launch Success

Pet Brand Launch to $35,000+/Month in Just 3 Months

Launching a new product on Amazon is one of the most competitive challenges brands face. Dr. Cuddles partnered with AMC to execute a strategic launch designed to generate reviews, accelerate rankings, and drive profitable sales from day one.

Using our proven Product Launch Playbook, the brand began ranking for key keywords within the first month and surpassed $35,000 in monthly sales by month three.

Results

  • $35,000+ monthly sales by Month 3

  • $17,000+ sales in Month 2

  • $25,000+ sales from the flagship Dry Dog Shampoo in Month 3

  • Achieved #1 New Release in Dog Shampoos

  • Achieved #1 New Release in Dog Toothpaste

  • Additional accessory launches generated $10,000+ in incremental monthly revenue

Launch Strategy

Our launch framework included:

  • Initial review generation strategy

  • Sponsored Products PPC campaigns

  • Sponsored Brand Video campaigns

  • Competitive pricing analysis

  • External traffic campaigns

  • Keyword ranking acceleration

  • Listing optimization and conversion improvements

The launch maintained approximately 39% ACOS during the growth phase while scaling visibility and sales in a highly competitive market. By October, advertising generated roughly $12,000 in attributed sales while contributing to more than $35,000 in total monthly revenue.

This case study demonstrates how AMC combines Amazon PPC, launch strategy, and conversion optimization to help brands gain traction quickly and build long-term momentum.

Why Choose AMC as Your Amazon PPC Agency?

Senior-Level Expertise

No junior account managers.

You'll work with experienced Amazon operators who have managed brands across multiple categories and growth stages.

Boutique Agency Experience

We intentionally keep our client roster smaller than many large agencies so every account receives meaningful attention.

Data-Driven Decisions

Every optimization is backed by data, testing, and measurable performance metrics.

Full-Service Support

Unlike PPC-only agencies, we understand how Amazon Advertising, SEO, listing conversion, inventory, and operations work together to drive growth.

Frequently Asked Questions

How long does it take to see PPC results?

Most brands begin seeing meaningful improvements within 30–90 days depending on account size, competition, and current campaign structure.

Do you manage all Amazon ad types?

Yes. We manage Sponsored Products, Sponsored Brands, Sponsored Display, and Sponsored Video campaigns.

Do you work with supplement and health brands?

Yes. Health, wellness, supplements, and CPG brands are our primary focus.

Do I need a large advertising budget?

No. We work with both emerging brands and established brands, developing strategies appropriate for each stage of growth.

Ready to Grow Your Amazon Sales?

Whether you're launching a new product, improving profitability, or scaling an established brand, AMC can help.

Book a Call With Our Team Today

Get a custom Amazon PPC strategy, account evaluation, and growth recommendations tailored to your business.

Book a Call With AMC Today 🚀