Blog - Amazing Marketing Co

Frequently asked questions

We are a team of Amazon experts with over 30+ years of experience with the platform. We live and breath Amazon every day!

Is there a term agreement?

Our business model is to partner with brands and scale them to 6-7 figures in 2-3 years on a 3-5% commission… but it makes sense to date before you marry!. So we’ve found it’s good to start with an initial 3-month ‘trial’ agreement. After the initial 3 months, if we are working well together, we will extend a 6-month agreement. After that, we should have a good idea if we are making you lots of $$$:) If so, and both parties want to continue, we will extend a year-to-year agreement.

What does reporting & communication look like?

We pride ourselves on proactive communication. We keep you posted regularly on what’s going on. If you have any questions, ideas, or concerns, don’t hesitate to contact us and we’ll reply within 24 hours, usually sooner. We also ask that you reply to our messages within 24 hours or asap.

Daily communication in Slack
Weekly snapshots in Slack
Monthly KPI reports
Monthly update/strategy calls

What Amazon ads budget will I need?

We work closely with you to come up with a PPC budget that makes sense for your brand. If you’re just launching, typically it’s best practice to start at a $100 daily budget per product for a strong launch. We require at least a $50 daily budget to work with. To pay for this, Amazon charges your account credit card on file – daily or every $200 – or takes it out of your payouts, up to you.

What marketing costs are involved?

The main marketing cost on Amazon is paying for Sponsored PPC ads. There are also smaller costs associated with product giveaways, VINE reviews, driving outside traffic, coupon clips, and of course any creative work that you want done.

Do I need to advertise on Amazon if my product is already doing well?

There is no limit to opportunities when it comes to selling on an online platform. Amazon is the largest online eCommerce marketplace today and it will only get bigger. Now is the right time to establish your brand on the fast-growing platform. Talk and discuss with the Amazing Marketing team to find out how you can maximize your potential on Amazon!

What is considered a good ACOS on Amazon?

Advertising cost of sales (ACoS) is one of the most important metrics to monitor and control when selling products on Amazon.To determine your ACoS Amazon simply divide your ad spend by the total amount of revenue. In general, we consider hitting 20 percent and below, but it really depends on numerous factors. When you partner with us, we provide weekly and monthly reports and take care of all metrics that need attention.

What kind of tools do you use to get an edge on Amazon?

Save on your subscription to various marketing tools that could cost you a bank when you hire us. We use Helium10 for keyword research, rankings & lots more helpful data (normally $99/mo). Sellozo for PPC Campaign management & reporting, profit dashboard & more (normally $299/mo). AMZalert for advanced monitoring & alerts tool so you can rest easy knowing your account is being looked over 24/7 (normally $20/mo)

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Frequently asked questions