Unsure about which seller tools to use for your Amazon business? You’ve come to the right place. In my years as an Amazon seller and marketer, I’ve seen almost every tool available. There are hundreds of apps and tools out there that can help you in different areas of advertising and marketing on Amazon, so I get it if you’re still deciding on which ones to utilize.
There are several essential tools every seller needs for management, PPC, getting reviews, listing optimization, email marketing, or category ungating. In this article, I’ve listed down our most used and highly recommended seller tools.
But that’s not all. I’ve also included some discount and referral links, many of which get you a discount! done for you amazon
All set? Great! Here are the best of the best marketing tools for Amazon sellers in 2022:
Best All-in-One Dashboards
Jungle Scout – $69/mo
Jungle scout is up there when it comes to the best all-in-one seller tools. For one, it has my favorite keyword scout and rank-tracking tool. Highly recommended for first-time sellers, experienced sellers, or large brands and agencies who want to grow their Amazon business to greater heights with this ecommerce seo company. Jungle Scout offers a wide range of features from product research, and launch to inventory management. Plus, it’s the only all-in-one seller dashboard with Review-Request Automation – a MUST have for all sellers.
Proven to raise your review rate, Jungle Scout is worth the price for this one alone. Read my blog about it here.
Helium10 – $97/mo
Helium 10 is the most popular all-in-one seller dashboard, and it’s for a good reason. The Helium 10 tool suite carries powerful Amazon tools for product research, keyword research, listing optimization, operation, analytics, and marketing – everything you need to grow and expand your FBA business.
Aside from the profit tracker by product & store, their PPC management tool in the Diamond Plan is a huge plus. I always use their ultra-useful Free Chrome Extension to scout sales volume and get sales insights directly on my browser. Check it out here: amazingmarketingco.com/h10extension
Jungle Scout vs. Helium 10
Overall, the features are almost identical, so it’s a personal preference. At Amazing Marketing Co., we use both. I personally prefer H10’s Chrome Extension and JS’s Keyword Scout. But if I had to pick one, I would choose Jungle Scout because it has Request Review Automation which is worth the price alone.
Best Launch Tools
Rebaid is arguably the best rebate-giveaway site for launch & ranking boost. Get your first campaign free!
For Facebook Ads —> ManyChat —> Amazon Rebate Automation. Get your discount here.
ManyChat is a messenger flow builder to use as a landing page & email capture.
LandingCube is a simple landing page maker.
A 2-step URL generator for driving outside traffic
Best Amazon PPC Tools
- Sellics Free Benchmarker – Free PPC Audit Tool
- Sellozo – We use this for PPC funnels & automation (15% off code CfxBEGW8).
- Perpetua – All-in-one platform for Amazon PPC, DSP, Google & Walmart ads (50% discount)
Best Tools for Getting Reviews
- FBAreviews.com – The best way to get quick reviews for launch.
- Jungle Scout Request Review Automation – This is a must. Turn this on to automate the pressing of the new ‘Request Review’ button in SC. It’s worth the JS subscription just for this (discount link)
- Getreviews.ai – Packaging Insert landing page for claiming FREE product get reviews (discount code: L0M580PX)
Best Tools for Photo & Video
- Micromercial.com – Quality lifestyle product videos for $895 (use coupon code AMC21 for a free 15-sec version)
- shareitstudio.com – Product demo videos.
- synthesia.io – Ai-generated talking-head videos.
- billo.app – Review & unboxing videos for $97.
- soona.co – Stylish photography & video studio
- squareshot.co – Ecom photo & video studio
Here are other tools that we highly recommend:
Inventory & Logistics
Shipmentmakerpro.com – FBA shipment creator & potentially bypass storage limits.
Email Marketing
ActiveCampaign is the best email software for marketing companies.
Klaviyo is the email software for eCommerce companies.
Listing Optimization
PickFu – A/B split test your main images via real-person surveys for $50.
Get on Editorial Recommendations & Review Sites
SellerRocket.io – Contact [email protected] for VIP service. Here’s an example of one on a review site for my product: https://www.thestreet.com/review/phone-card-holder/
Category Ungating & Approvals
The Funnel Guru – *https://thefunnelguru.com/restrictedcategory?afmc=8x*
E-Commerce Loans
Payability provides daily Amazon payouts & cash for buying inventory.
3rd Party Fulfillment
Deliverr.com – Get the best FBA alternative in the US. Get your discount here.
Google Ads Agencies
www.wunderads.agency – DFY management packages starting at $1k.
Other tools we use
Geniuslink – URL link shortener & tracker (good for affiliate links, QR codes)
Calendly – An easy way to schedule meetings.
Buy & Sell FBA Brands
China Sourcing Agencies
https://www.justchinait.com (contact [email protected] and use code AMCVIP for VIP service)
Liability insurance
www.towerinsurancebrokers.co.uk
Here’s the list of EUROPE FBA prep centers and 3PLs:
http://fulfillment-germany.eu/ (DE)
https://fbaprep-poland.eu/ (parent company: https://www.flexfulfillment.eu/)
https://www.operinter.com/?lang=en (ES)
https://www.ecommercefulfilment.com/ (UK, US, NZ)
https://www.ludomaservices.com/ (NL)
https://www.kablefulfillment.com/ (US)
https://zenfulfillment.com/en (DE)
https://globale-commerceexperts.com/ (US, EU)
https://www.weprepfba.co.uk/ (UK, FHDDS registered)
http://fbaprepuk.com/ (UK, not FHDDS registered)
https://www.radial.com/ (US, CA, UK, EU)
https://www.kencogroup.com/ (US)
https://www.zendbox.io/ (UK and EU)
https://nri-distribution.com/ (CA and US)
https://interfulfillment.com/ (CA)
https://www.thinklogistics.com/ (CA)
https://www.sci.ca/ (CA)
Unsure about which seller tools to use for your Amazon business? You’ve come to the right place. In my years as an Amazon seller and marketer, I’ve seen almost every tool available. There are hundreds of apps and tools out there that can help you in different areas of advertising and marketing on Amazon, so I get it if you’re still deciding on which ones to utilize.
There are several essential tools every seller needs for management, PPC, getting reviews, listing optimization, email marketing, or category ungating. In this article, I’ve listed down our most used and highly recommended seller tools.
But that’s not all. I’ve also included some discount and referral links, many of which get you a discount! done for you amazon
All set? Great! Here are the best of the best marketing tools for Amazon sellers in 2022:
What is Amazon’s Demand-Side Platform?
Amazon’s Demand-Side Platform or DSP enables advertisers to promote their ads outside of Amazon as an impression-based display marketing platform. With DSP, advertisers also get exclusive audiences across Amazon-owned sites, like IMDB and other leading publishers’ sites.
In essence, Amazon DSP is a platform that allows sellers to programmatically buy ads to connect with new and existing audiences on and off Amazon, allowing them to promote products, services, or brands essentially all over the internet.
Best All-in-One Dashboards
Jungle Scout – $69/mo
Jungle scout is up there when it comes to the best all-in-one seller tools. For one, it has my favorite keyword scout and rank-tracking tool. Highly recommended for first-time sellers, experienced sellers, or large brands and agencies who want to grow their Amazon business to greater heights. Jungle Scout offers a wide range of features from product research, and launch to inventory management. Plus, it’s the only all-in-one seller dashboard with Review-Request Automation – a MUST have for all sellers.
Proven to raise your review rate, Jungle Scout is worth the price for this one alone. Read my blog about it here.
Helium10 – $97/mo
Helium 10 is the most popular all-in-one seller dashboard, and it’s for a good reason. The Helium 10 tool suite carries powerful Amazon tools for product research, keyword research, listing optimization, operation, analytics, and marketing – everything you need to grow and expand your FBA business.
Aside from the profit tracker by product & store, their PPC management tool in the Diamond Plan is a huge plus. I always use their ultra-useful Free Chrome Extension to scout sales volume and get sales insights directly on my browser. Check it out here: amazingmarketingco.com/h10extension
Jungle Scout vs. Helium 10
Overall, the features are almost identical, so it’s a personal preference. At Amazing Marketing Co., we use both. I personally prefer H10’s Chrome Extension and JS’s Keyword Scout. But if I had to pick one, I would choose Jungle Scout because it has Request Review Automation which is worth the price alone.
Best Launch Tools
Rebaid is arguably the best rebate-giveaway site for launch & ranking boost. Get your first campaign free!
For Facebook Ads —> ManyChat —> Amazon Rebate Automation. Get your discount here.
ManyChat is a messenger flow builder to use as a landing page & email capture.
Best Amazon PPC Tools
- Sellics Free Benchmarker – Free PPC Audit Tool
- Sellozo – We use this for PPC funnels & automation (15% off code CfxBEGW8).
- Perpetua – All-in-one platform for Amazon PPC, DSP, Google & Walmart ads (50% discount)
Best Tools for Getting Reviews
- FBAreviews.com – The best way to get quick reviews for launch.
- Jungle Scout Request Review Automation – This is a must. Turn this on to automate the pressing of the new ‘Request Review’ button in SC. It’s worth the JS subscription just for this (discount link)
- Getreviews.ai – Packaging Insert landing page for claiming FREE product get reviews (discount code: L0M580PX)
Best Tools for Photo & Video
- Micromercial.com – Quality lifestyle product videos for $895 (use coupon code AMC21 for a free 15-sec version)
- shareitstudio.com – Product demo videos.
- synthesia.io – Ai-generated talking-head videos.
- billo.app – Review & unboxing videos for $97.
- soona.co – Stylish photography & video studio
- squareshot.co – Ecom photo & video studio
Here are other tools that we highly recommend:
Inventory & Logistics
Shipmentmakerpro.com – FBA shipment creator & potentially bypass storage limits.
Email Marketing
ActiveCampaign is the best email software for marketing companies.
Klaviyo is the email software for eCommerce companies.
Listing Optimization
PickFu – A/B split test your main images via real-person surveys for $50.
Get on Editorial Recommendations & Review Sites
SellerRocket.io – Contact [email protected] for VIP service. Here’s an example of one on a review site for my product: https://www.thestreet.com/review/phone-card-holder/
Category Ungating & Approvals
The Funnel Guru – *https://thefunnelguru.com/restrictedcategory?afmc=8x*
E-Commerce Loans
Payability provides daily Amazon payouts & cash for buying inventory.
3rd Party Fulfillment
Deliverr.com – Get the best FBA alternative in the US. Get your discount here.
Google Ads Agencies
www.wunderads.agency – DFY management packages starting at $1k.
Other tools we use
Geniuslink – URL link shortener & tracker (good for affiliate links, QR codes)
Calendly – An easy way to schedule meetings.
Buy & Sell FBA Brands
China Sourcing Agencies
https://www.justchinait.com (contact [email protected] and use code AMCVIP for VIP service)
Liability insurance
www.towerinsurancebrokers.co.uk
Here’s the list of EUROPE FBA prep centers and 3PLs:
http://fulfillment-germany.eu/ (DE)
https://fbaprep-poland.eu/ (parent company: https://www.flexfulfillment.eu/)
https://www.operinter.com/?lang=en (ES)
https://www.ecommercefulfilment.com/ (UK, US, NZ)
https://www.ludomaservices.com/ (NL)
https://www.kablefulfillment.com/ (US)
https://zenfulfillment.com/en (DE)
https://globale-commerceexperts.com/ (US, EU)
https://www.weprepfba.co.uk/ (UK, FHDDS registered)
http://fbaprepuk.com/ (UK, not FHDDS registered) https://www.shipbob.com (US)
https://www.radial.com/ (US, CA, UK, EU)
https://www.kencogroup.com/ (US)
https://www.zendbox.io/ (UK and EU)
https://nri-distribution.com/ (CA and US)
https://interfulfillment.com/ (CA)
https://www.thinklogistics.com/ (CA)
https://www.sci.ca/ (CA)
Ready to grow your brand on Amazon? Save on your subscription to various marketing tools that could cost you a bank when you hire us!